Centrica Innovations

Active Ageing Challenge

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Living an active life as we get older is one of society’s biggest challenges. That’s why more needs to be done to engage the over 60s and to develop tech solutions that meet their living needs and ambitions.

Our global start-up challenge is dedicated to exploring the role that technology can play as we age. We’re looking for technology solutions to help people thrive as they get older and we see a huge opportunity to collaborate with the start-up community to drive innovation and create new services and products for our customers.

On 15th March, we welcomed 10 finalists to London for a Pitch Day to showcase their innovations to a panel of judges. Find out more in our announcement.

Centrica Innovations
Active Ageing Challenge Report
Over 60s turn to tech to improve quality of life

What we're looking for

Providing care through smart home technology

We believe that age is not a barrier to adopting technology. How might we promote digital adoption of connected home devices to improve the quality of life for people as they age?

We are looking for non-invasive, easy to install and easy to use technologies that meet the needs of an ageing population and lets them take control of their daily activities. While also providing simple monitoring solutions, real-time insights and peace of mind for the network of people around them.

Achieving a seamless customer experience

At Centrica, customers are core to everything we do. We know people want a seamless experience. How might we use data, advanced analytics and personalised insights to improve the customer’s journey?

Our aim is to make use of new technologies and creative solutions to improve wellbeing, connectivity and control in an easy and accessible way.

Transforming care services

We believe that promoting digital engagement within care services doesn’t mean replacing human interactions. How might we integrate tech care products and home services into a digital care service system?

We want to help individuals, families and our communities by making it easier to find and manage care and home services.

Wild card

Are you working on solving a problem we haven’t thought of yet? What else can you do to help us improve people’s lives? We’re always excited to hear of new ways of thinking about Active Ageing.

Active Ageing Challenge
Centrica has announced the three winners of its Active Ageing Challenge prize fund

What's on offer?

  • Access to valuable feedback from Centrica business leaders and top experts
  • Network opportunities and exposure to Centrica senior executives and stakeholders
  • Opportunity to win a money prize – along with industry recognition and idea validation
  • Opportunity to build long term partnerships with Centrica

Key dates

15 December 2017 – Applications Open

Applications have now closed.

5th February 2018 - Application Deadline

Applications have now closed. We are currently reviewing all the applications received and we’ll get back in touch with successful applicants to invite them to the Pitch Day.

15 March 2018 – Pitch Day

The Pitch Day is on the 15th March and will be your chance to pitch to a panel of Centrica’s senior leaders and industry experts to win a share of the prize fund.


Is my business right for Centrica Innovations Active Ageing challenge?

If your business is focused on providing solutions in the active aging space, then the Centrica Innovations’ Active Ageing challenge is perfect for you, no matter what stage your business is at or where you're based. See the “Category” section above to find out what specific kinds of innovations we’re looking for.

When is the deadline for applying?

The deadline for applications was the 5th February. Applications are now closed.

What information do I need to provide in my application?

We ask for information about you, your idea, your team and your company. Don’t hold back, let us know how great you are.

Is there a minimum age?

You must be at least 18 years old to enter Centrica Innovations’ Active Ageing challenge.

I don’t live in the UK, can I apply?

Of course, we’re looking for global innovations. Bear in mind that you may need a visa to participate in the challenge.

How many stages does the programme have?

The programme is simple, there are 2 stages:

  1. Apply
  2. Pitch
When and where is the Pitch Day?

Centrica Innovations’ Pitch Day will be on 15th March and will be hosted at Rocket Space, London.